It was a radiant summer of forty years ago, one of those unique summers which only Sardinia can offer. t the time when the Emerald Coast was beginning to unveil its beauty,
CERASARDA began to organize its production: its kilns fired the tiles and ceramic items which would, over the years, make it loved locally and by buyers throughout Italy. In order to guarantee the originality and tradition of his product, Prince Karim Aga Khan called on the best master craftsmen, former apprentices at Picasso’s Ceramics Studio in Vallarius. The latter, correctly interpreting the Prince’s expectations, have been able to transfer Sardinia’s visual symbols in Cerasarda products. These symbols and shapes were still pure, untouched by cultural superimpositions, totally bound to their origins. Moreover, they have enriched them, coating them with Mediterranean colors, always relying on the inspiration derived from the territory and tradition, the real soul of the Cerasarda company, never yielding to the influence of fashion and contemporaneity. Cerasarda has succeeded in penetrating in the heart of the national market due to its shining colors, its inventive shapes recalling Sardinian-Mediterranean culture which animate its artifacts. The architects and buyers have greatly appreciated such characteristics and have chosen Cesasarda products for furnishing the most prestigious villas and hotels. Today, more than ever, the company wishes to give continuity to the past, introducing new shapes and contaminations, offering new design horizons and creating the new “Atelier Cerasarda” brand.
